The HCPCA experience was very rewarding, often challenging, with its livestock transportation programs to mainland ports and marketing local products under its Hawaii Ranchers trademark. The Coop with its strong rancher support and commitment weathered many successes and a few failures. The strong personal and business relationships that characterize HCPCA were developed through trust and commitment. This allowed the growth and strengthening of a transportation and marketing effort that benefitted many. It took a large joint effort to develop and manage the logistics of moving of thousands of livestock across the Pacific Ocean with appropriate care. There are many roles in such an effort. All who participated managed their role well so that the broader goal was achieved and the marketing well done.